Reels are now longer, but are you noticing a drop-off in viewers before they reach the end? Keeping your audience engaged throughout the entire video is crucial—not just for views, but for making the algorithm work in your favour. The more people stay on your reel, the more it gets pushed out, leading to increased reach, potential clients, bookings, and sales!
The solution? Re-hooks! These are attention-grabbing techniques you can use every 5-7 seconds to maintain viewer interest. Here are some powerful re-hooks you should incorporate into your reels:
Every 5-7 seconds, attempt a ‘re-hook’:
✅ Switch up the camera angle ✅ Insert some movement ✅ Use text pop-ups ✅ Change location ✅ Have something out of the ordinary happen ✅ Use a transition ✅ Drop something ✅ Become suddenly silent
By frequently switching things up, you prevent your audience from scrolling away and keep them engaged till the end!
Extra Tips for Maximum Engagement:
✅ Remove dead space – Keep your content tight and to the point ✅ Check you’re not doing the ‘millennial pause’ – That slight hesitation before speaking can lose attention ✅ Use sound to accentuate the re-hooks – Audio cues help reinforce visual changes
Why Does This Matter? Reels thrive on engagement. The longer someone watches, the more the algorithm rewards your content with better reach. More reach means more leads, potential clients, bookings, and ultimately, more sales!
So, next time you create a reel, make sure you’re using these re-hooks to keep your audience glued to the screen. Ready to take your content to the next level? Start implementing these tips today!
